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      <image:title>Aged &amp; Infused</image:title>
      <image:caption>4x3 grid of 12 rectangles, each rectangle made up of two harmoniously paired color bands</image:caption>
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      <image:title>Aged &amp; Infused</image:title>
      <image:caption>slideshow, first slide: heading reads, "Our first question..."; body text reads, "How do you build a container flexible enough to hold a growing family of flavors?"</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65d9239c36739c4a4dd0ffba/464796ef-3150-44f8-9abe-87b83b8ec4de/RND_StratSlides-AI_060624-05.png</image:loc>
      <image:title>Aged &amp; Infused</image:title>
      <image:caption>5 horizontal stripes of color; stripe 1 is deep dusty blue; stripe 2, muted orange; stripe 3, deep red with purple undertones; stripe 4, muted yellow; stripe 5, soft peach</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65d9239c36739c4a4dd0ffba/15c60a63-0ddc-4dbb-9134-1d1c0d3205ed/RND_Portfolios-AI_StrategySlide2_060424_1%402x.png</image:loc>
      <image:title>Aged &amp; Infused</image:title>
      <image:caption>second slide: heading reads, "...leads to more questions..."; body text reads "what raw visual ingredients does the product give us to work with on its own? How do we compliment each flavor's natural colors and textures to bring out its strongest notes? When we choose which notes to highlight, how might we affect whose bar a flavor ends up on? What new possibilities do we get when we pair these colorful characters together? With countless possible cocktails of such potent personalities, how do we keep it all balanced?"; Squiggly lines connect questions to each other</image:caption>
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    <image:image>
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      <image:title>Aged &amp; Infused</image:title>
      <image:caption>2 columns containing 6 horizontal bands of color each; left column contains bright spring-y hues of lemongrass, coral, yellow orange, and dusty pink; right column contains autumnal/wintery hues of apple red, burgundy, pale green, and earthy brown</image:caption>
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      <image:title>Aged &amp; Infused</image:title>
      <image:caption>third slide: 2 columns of text side by side with a squiggly line moving from the first column to the second; heading, "...revealing new possibilities"; column 1 subheading, "What They Had"; body text, "Rustic kraft paper packaging with a masculine DIY leaning. A strong set of flavors visually differentiated only by their names. Lack of web wayfinding, creating high barrier to entry for new customers. A whiskey oriented brand, suggesting a limited audience and use case"; column 2 subhead, "What We Made"; body text, "A clean, elevated, and adaptable packaging system. A scalable color system to distinguish and evoke each flavor’s unique profile. Vibrant color bands that both signify flavors and provide wayfinding cues. A playful brand, capable of reaching a broad spectrum of home-bartenders."</image:caption>
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    <lastmod>2025-10-29</lastmod>
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      <image:title>CLA</image:title>
      <image:caption>slideshow, first slide: heading reads, "Our first question..."; body text reads, "Transforming education is the goal. How we get there is flexible. How do we communicate the breadth of possibilities?"</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65d9239c36739c4a4dd0ffba/2be367f6-36fb-4179-9b88-0df12b936cd9/+RND_StratSlides-CLA_071124-02.png</image:loc>
      <image:title>CLA</image:title>
      <image:caption>second slide: heading reads, "...leads to more questions..."; body text reads "How have traditional models limited our expectations of what education can be? How does our unique approach subvert those expectations? How might our approach open up clients and their employees to new visions of learning? How do we show that our versatility does not come at the expense of expertise? With so many tools and techniques at our fingertips, what’s the thing that holds it all together? Where do our own goals for transformation intersect with our clients’ goals for their organizations?"; Squiggly lines connect questions to each other</image:caption>
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      <image:title>CLA</image:title>
      <image:caption>third slide: 2 columns of text side by side with a squiggly line moving from the first column to the second; heading, "...revealing new possibilities"; column 1 subheading, "What They Had"; body text, "An abundance of knowledge; lacking the language to communicate it. A collection of strong convictions; without a central organizing principle. A strong vision for the future; disconnected from the day-to-day work. A name that fell short of the company’s lofty goals and broad capabilities."; column 2 subhead, "What We Made"; body text, "An original visual language, centered around inclusive illustrations. New logo, color system, and messaging, all grounded in a clarified mission. Robust strategic architecture, with flexibility built into its foundation. A guided renaming process, based on deep creative collaboration."</image:caption>
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      <image:title>Worsham</image:title>
      <image:caption>slideshow, first slide: heading reads, "Our first question..."; body text reads, "Worsham's history is long. Their vision is fixed on the future. How do we prepare a century-old institution to be a beacon for transformation"</image:caption>
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      <image:title>Worsham</image:title>
      <image:caption>second slide: heading reads, "...leads to more questions..."; body text reads, "How does Worsham ignite students' passion to transform their industry? What inspires Worsham students to envision the future of funeral care? How do we genuinely portray the uniquely supportive community Worsham has cultivated? What prevents people seeing funeral professionals' passion and care? How do we convey that passion, care, and vision, all while honoring the trust built over a century?" squiggly lines connect the questions</image:caption>
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      <image:title>Worsham</image:title>
      <image:caption>third slide: heading reads, "...revealing new possibilities.". Column 1: subtitle, "What They Had." Body text, "Patchwork visuals, with even the newest patches past their prime. A franken-website, buckling under a burden it wasn't built for. Multiple audiences, heaps of content, and no way to organize it all. Vibrantly passionate people, hidden behind a stuffy facade." Column 2, subtitle "What We Made". Body text, "A future-oriented voice, articulated across colors, fonts, logos, and photos. A robust site, thoughtfully constructed for ease of use, no matter the user. A flexible type design system, keeping even the most complex messages clear. A brand inspired by the genuine warmth and energy of the people it represents."</image:caption>
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